ICON INTERNATIONAL – BARTER SOLUTIONS
ICON International, Inc. is a specialized finance company engaged in corporate barter. ICON is a wholly owned subsidiary of the Omnicom Group (NYSE: OMC), the world’s largest family of advertising, marketing, and communications related firms. As a pioneer in the innovative corporate barter market, which enables clients to liquidate assets in exchange for services, such as: media (broadcast, print, out-of-home, online/digital), corporate services, travel, printing, and merchandise.
ICON has utilized this model for over twenty years, enabling some of the world’s largest companies to recover lost value from a diverse range of underperforming assets (e.g. excess inventory, capital goods, real estate or unwanted receivables). Every business has underutilized or obsolete assets. ICON International transforms underperforming business resources into cash or trade credit and helps companies extend value and improve asset efficiency.
In an introductory role, Paidas Management will be leveraging its connectivity with some of the world’s premier brands to provide a quality, high-profile roster of prospective clients to ICON and forge new relationships that can bring potential benefits to both parties.
“The fact that ICON has worked with the world’s largest corporations is indicative of their strength and their unique ability to provide value to their clients. I’m excited to draw from my skill set to provide access to clients who would benefit from ICON’s palette of services”, says Paidas.
For further information, please contact:
ICON International, Inc.