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"Passion - Performance - Profitability"


Paidas management, located in Fairfield County, CT was founded by Jim Paidas, the licensing executive behind many of the most successful licensing and merchandising programs to date. Some of which include American Tobbacco Co., Nine West shoes, World Wrestling Federation, Orange County Choppers, American Hot Rod, Bad Bones and Liz Claiborne. As president and creative catalyst for some of the country's leading firms, Paidas has played an integral role in the development and growth of some of the country's leading brands.

Paidas Management has generated over Four Hundred Million dollars in gross revenues over the last 3 years for its properties, and has earned a reputation for being one of the most competitive and well respected licensing agencies in the licensing business.


Paidas Management has 20+ years experience with top-level sports entertainment and consumer brands



Jim brings more than 20 years of diverse experience in advanced brand marketing, brand building, operations management and strategic planning. As an industry veteran, he has worked directly within the brand parameter using his vast knowledge of premiums, private label apparel, fulfillment and distribution systems linked to venue merchandising. Jim’s proven track record has established him as a leader among his peers and has built relationships with marquis brands like Pepsi Cola, Major League Baseball, the World Wrestling Federation (WWF), Liz Claiborne, Lotus Cars North America and the Nine West Group.

Jim secured Orange County Choppers which soon became one of the licensing industry’s hottest new properties. Within a 30 month period, he developed a program to position the brand with over 400 sku’s resulting in wholesale sales of over $350 million. He also initiated and negotiated endorsements and promotional opportunities with AOL, Coca Cola, Prevost and Featherlight Coach.

Jim's varied experience includes:

UConn Graduate
C E O, Promotion Sales Ltd.
Fulfillment, Distribution
Private Label
Branded Apparel
Event Merchandising
Retail Distribution
Product Endorsement


Passion. Performance. Profitability.

At Paidas Management, we are committed to representing and developing markets for high-quality licensed properties to a worldwide audience.

Working in partnership with the client licensees and retailers, we develop and maintain a powerful presence, creating well-targeted products and making the most of your intellectual property.

We are well known for being innovators in the development of new agreements and methods to work with licensees that benefit both our clients as well as the licensees. We also license rights to an extensive network of third party licensees around the world.

We work to generate sustainable revenue from all segments of intellectual property licensing catergories.

In addition to our Connecticut offices, we have offices in Los Angeles and affilliates in London, Austrailia and Singapore.



Extend your brand's reach with our licensing and brand development solutions. Providing total property development, management, sponsorship and endorsement answers, we offer a complete roster of services to suit your requirements.

Services include: Licensing of lifestyle properties, entertainment and brands, property development, product placement, endorsement programs, venue merchandising, corporate sponsorship and premium/advertising specialties.



With our vast global network of licensees we identify the best company for each product category and the most appropriate retail partners. We create a retail solution first hand for your brand or image.

We are well known for being innovators in the development of new agreements and methods to work with licensees that benefit both our clients as well as the licensees.



From inexpensive gadgets to one-of-a-kind premiums, Paidas has a wide range of customizeable options for your brand.

Paidas designs and produces an extensive range of garments, offering a wide variety of styles and silhouettes to suit any campaign. We cover every item category from badges to bling. Whether for live events, retail or licensing, Paidas creates products for every demographic.

Frequent discussions with management and bespoke photoshoots are an integral part of Paidas' creative process, helping produce award-winning Poster or Calendar ranges.

Each Paidas event program is individually designed, staying unique to the tour and containing relevant editorial content - a truly personalized product.

Paidas covers every item category from badges to bling. Whether for live events, retail or licensing, we create products for every demographic.



In a business that blends music, creativity and fashion, identifying the breaking trend is essential. By keeping pace with the future direction of colors, shapes and styles , we continually develop innovative products. As a result Paidas has become a cultural barometer, constantly making the kind of products that appeal to the informed consumer.

At the center of the creative process is Paidas' in-house art team who are highly skilled in product development. We also work with respected, independent design agencies and photographers to create the right look and personality for your product range.